Social media designer
Social media is a powerful communication tool that can be used to influence, build organization’s image, and participate in conversations. Currently, successful social media presence relies heavily on building communities around brands and people. The key to creating lasting relationships with your audience lies in believable, consistent and interactive social media presence. Professional social media image needs strategic planning and ability to measure impact.
Thus, most of social media work takes place "behind the scenes": I've been the one to brainstorm, plan, coordinate, instruct, edit, and time the content creation to different social media platforms. I can create everything from pictures and video to lives and TikToks, while taking into consideration the channel's features, client's goals, and audience's wishes.
APPS: IG, FB, Twitter, LinkedIn, TikTok, YouTube, Weibo, WeChat, Tumblr + Slack, Yammer, MS Office
Social media works
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Creation and implementation of new concepts.
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Design and production of event communication.
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Stakeholder communication and brand harmonization.
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Hosting social media competitions and campaigns.
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Storytelling and building organization's brand image.
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Conceptualization and management of content creation.
The work samples showcased here, and many more, I have created for organizations such as Parku ry, Neste Rally Finland, Oulu University Hospital and University of Jyväskylä. In addition to these, I have designed a social media campaign and event communication strategy for festival organization Jyväskylän Kesä.